304-876-8222
123 West German Street • Mailing Address: PO Box 327 • Shepherdstown, WV 25443

Store Hours: Monday & Tuesday Closed • Wednesday & Thursday 11 to 8 • Friday & Saturday 11 to 6 • Sunday 12 to 5

Fresh Ideas
May 2010


No.1 Age Accelerator.

Summer is here. Have fun but remember while a tan might look great - UVA and UVB rays permanently damage elastin, the protein in the dermis that gives the skin its elasticity. By increasing water loss and reducing flow to the cells, the sun also impairs the body's natural ability to nourish the skin. Protect!

The best eye protection!
Postpone the signs of aging in the upper face with a good pair of sunglasses. Bigger is better when it comes to protecting the eyes so make sure the frames cover the skin surrounding the delicate eye area. Look for lenses that have full protection from the sun's harmful UVA & UVB rays.

Instant Tinted Moisturizer!
Turn foundation into a tinted moisturizer by mixing a few drops of it with a little moisturizer on the back of hand before applying. Perfect for the summertime! Works with sunscreen too!

Deep cleansing a must!
Daily cleansing is just not enough. Face should be deep cleansed at least 2x a week with a scrub. Always use scrub after using daily cleanser. This will ensure skin and pores are clear of dead skin cells, dirt, make-up and sunsreens. The skin will have a youthful, fresh glow!

Pamper regularly!
As well as daily skin care, remember to treat skin from time to time with special treatments such as facials, serums, and anti-aging treatments. Skin needs extra help as we age. It will make such a difference!

Masque it!
Masques are wonderful. Choose one that is perfect for skin type. Remember skin changes with the season so address skin's needs. Always deep cleanse the skin prior to appying masque. If skin has various needs use several masques applied to different parts of the skin for effective results.

Super Soft Skin!
For super soft skin massage the body with oil before climbing into the bath or shower. Then proceed with an exfoliation treatment. Perfect treatment for a night out!

Application know how!
Always apply foundation on freshly moisturized skin to ensure a perfect base to work on. Blend, blend and blend! Don't forget to check all angles - jawline, nose, forehead, and chin etc. . .so there are no demarcation lines.